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| NEENAH PAPER |
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| Deserving a double take, this product portfolio and marketing poster boast a unique format that tells Neenah Paper's “Unfolding” story while highlighting the versatility of their beautiful papers. The challenge was met by creating two partnered or stand-alone pieces - one that shares their product innovations and the other, a promotional poster with a longer marketing life. The poster concept goes a step further by moving the reader to interact with the paper and “experience” its durability. |
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